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ABOUT US

We want our kids to grow up upright in a rough world.

Maintain standards and create a history of innovation

Upright Tree maintains standards and has a history of creative innovation. Since the production of a sample angle-adjustable side desk, derived from the idea of a kid in September 2014 right up until the present, the company has continued to challenge itself and stay creative to make history with a variety of products and angle-adjustable desks. Upright Tree will move forward and continue to maintain its standards.

Company History  
  • 2016

    2016

    2016

    • 2016. 03Participated in Mega Show Cetec
    • 2016. 04Participated in Seoul International Children's Education Expo
    • 2016. 05Monthly home shopping representative interview
    • 2016. 07Broadcast on the monthly homeshopping leading interview SBS "Living Economy"
    • 2016. 07Special sales at Lotte Mart's Big Market (5 – all stores)
    • 2016. 08Selected for the SME Export Support Center Export Capapbility Enhancement Project
    • 2016. 09Participated in the Tokyo, Japan Gift Show
  • 2015

    2015

    2015

    • 2015. 01Added a cypress (hinokki) product lineup
    • 2015. 03AVING Global News Network CEO Interview
    • 2015. 03Exports to Hong Kong (total sales contract)
    • 2015. 04Participated in Seoul International Children's Education Expo
    • 2015. 05Developed a basic (promotional) draggable angle-adjustable side desk
    • 2015. 05Participated in the TeunTeunSsukSsuk Kids Safety and Health Expo
    • 2015. 06Launch of B2C business (Amazon, Rakuten, Lazada, Etsy)
    • 2015. 08Participated in Seoul International Children's Education Expo
    • 2015. 08Selected for the SME Export Support Center Export Capapbility Enhancement Project
    • 2015. 09Added a cypress bed and kids furniture lineup
    • 2015. 10Opened the first directly-operated store (in Sanggye, Seoul)
    • 2015. 11Participated in the KBS 2TV "Morning Idea TokTok"
    • 2015. 11Participated in the G-FAIR KOREA broadcast
  • 2014

    2014

    2014

    • 2014. 08Participated in the 32nd Seoul International Children's Education Expo
    • 2014. 08Created a mobile website for Upright Tree
    • 2014. 08Participated in the Mega show Seoul 2014
    • 2014. 09Developed a multiuse reading desk
    • 2014. 09Participated in the exhibition of excellent products at the National Science Competition in Daegu
    • 2014. 12Decision to register the Upright Tree trademark
    • 2014. 12Participated in Season 2 of the Mega show Ilsan
    • 2014. 12Participated in the wood industry expo
    • 2014. 12Participated in Seoul International Children's Education Expo
    • 2014. 12Broadcast on the product introduction and development segment of KBS Good Morning Korea